Taking a bold but simple four color palette, along with adventurous lifestyle photography, this e-course identity took on a life of its own. Using Neue Haas Grotesk, tight kerning, and all caps typography I built a modern style for a 8 week online course of how to get your sh*t together. Real media advertisements were also built into this project to share the online course in other outlets using inspirational and motivational copywriting.
Deliverables: Social Media, Advertisements, Identity
Skills: Strategy, Copywriting, Art Direction, Photography